Event Details 

SMS Event: How to Develop a High Value, Sustainable Sponsorship Program

  • 13 Jun 2016
  • 10:00 AM - 4:00 PM (AEST)
  • Multiple Locations

SMS Event: How to Develop a High Value, Sustainable Sponsorship Program

This event is being run by AuSAE's valued Annual Partner, SMS Pty Ltd.  


This workshop has been designed to provide you with the skills, structure and inspiration to develop a high value sponsorship (partner) program that will massively increase the income of your association or charity. Delegates attending this session will learn how to:


  • Develop a low-cost sponsorship offer that has high value for your sponsors;
  • Determine the cost of servicing sponsors;
  • Create a compelling sponsorship proposal – with the right look, content and pricing to get results;
  • Identify new sponsorship targets;
  • Understand what corporates want;
  • Access the sponsorship decision-maker;
  • Answer the question “Why should we sponsor you?";
  • Close the deal (including time frames);
  • Develop a long term business relationship and retain a rapport with corporate supporters; and
  • Leverage membership through your corporate partnerships.

This interactive presentation will provide a fresh perspective to developing a lucrative sponsorship program that will bring benefits to your members, your association and your partners.

  • Brisbane, 13 June 
  • Sydney, 15 June 
  • Melbourne, 17 June 
  • Wellington, 21 June 
  • Canberra, 24 June 


To read more about this event or to register click here.


The Australasian Society of Association Executives (AuSAE)

Australian Office:
Address: Unit 6, 26 Navigator Place, Hendra QLD 4011 Australia
Free Call: +61 1300 764 576
Phone: +61 7 3268 7955
Email: info@ausae.org.au

New Zealand Office:
Address: 159 Otonga Rd, Rotorua 3015 New Zealand
Phone: +64 27 249 8677
Email: nzteam@ausae.org.au

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