Marketing & Communications Manager - NFP Peak Body - Fitzroy, VIC

19 Mar 2025 7:18 AM | Louise Roper
Marketing & Communications Manager
Occupational Therapy Australia (OTA)
Hybrid/Flexible – 2 x WFH, 3 x WFO
$120-140k plus super
Full-time, Permanent
Melbourne, Fitzroy, 3065

About the Company

Occupational Therapy Australia (OTA) is the not-for-profit peak body representing over 11,000 occupational therapists and students nationwide. OTA is committed to supporting its members through value-driven services, advocacy, professional development, and strategic brand positioning. By leveraging marketing, communications, and partnerships, OTA plays a key role in enhancing the profession’s influence and visibility within the allied health sector.

The Role
Revise Recruitment has partnered with OTA to recruit an experienced Marketing & Communications Manager. In this pivotal role, you will lead the marketing and communications function to develop and implement high-impact strategies that drive member engagement, increase brand awareness, and grow revenue streams for OTA’s products and services. You will oversee a team of marketing and communication professionals, ensuring OTA’s messaging is clear, engaging, and aligned with its strategic goals.

Vision & Values

Vision: Empowering OTs and their communities
Purpose: Protecting and progressing occupational therapy in Australia
Pillars: Progress, Pride, Empowerment & Connection
  
Key Responsibilities
  • Develop and implement an integrated marketing and communications strategy to enhance OTA’s visibility, engagement, and industry influence
  • Oversee public relations, digital marketing, and content strategies to strengthen OTA’s reputation as the leading advocate for OTs
  • Lead brand development initiatives, ensuring consistency across all communication channels and marketing campaigns
  • Monitor and optimise marketing efforts using data insights, ensuring high-impact campaigns that drive member growth and retention
  • Collaborate with internal teams and external partners to enhance OTA’s communication efforts and align with organisational goals
  • Manage marketing budgets effectively, ensuring campaigns deliver strong ROI and brand reach
  • Lead, mentor, and develop a high-performing marketing team to execute strategic initiatives successfully
About You
  • Proven experience in leading marketing and communications in an association, healthcare, or membership-based organisation
  • Expertise in digital marketing, PR, brand reputation management, and campaign execution
  • Strong leadership skills with a track record of managing and developing high-performing teams
  • Data-driven approach with experience in CRM, CMS, and analytics tools to optimise marketing performance
  • Outstanding stakeholder engagement, communication, and negotiation skills
  • A strategic and innovative mindset, with the ability to manage multiple projects and adapt to industry trends
  • Results-driven, self-motivated, and passionate about the healthcare sector
Join OTA as a leader in marketing and communications, shaping the future of member engagement and brand growth within a purpose-driven organisation. APPLY NOW.

Applications will be reviewed when presented, and interviews will take place shortly after.

Revise Recruitment and our client embrace diversity and strongly encourage applications from Aboriginal and Torres Strait Islander peoples and people from culturally diverse backgrounds.  


The Australasian Society of Association Executives

Contact us:

Email: info@ausae.org.au
Phone: 1300 764 576 (within Australia)
Phone: +61 7 3268 7955 (outside Australia)
Address: Unit 6, 26 Navigator Place, Hendra QLD 4011, Australia

                    
        


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