Take the next step in your marketing career with the Australian Physiotherapy Association.

As a member of the Integrated Marketing and Communications team, you’ll enjoy a rewarding role in which you can see the positive impact of your work. As Marketing Advisor, you’ll coordinate and implement a range of marketing and communication programs that support the achievement of the APAs KPIs.

This is a 12 month contract position to cover Parental Leave.

About the APA
The APA is the peak body representing over Australian physiotherapists and their patients, with over 33,000 members nationwide. Our work promotes the value of physiotherapy, advocates for better healthcare policies, and supports members in their professional development.

APA is proud to be an Employer of Choice, Winner of the 2022 Association of the year award. We take pride in our collaborative and purpose-driven culture, underpinned by our core values of:

Accountability I Excellence I Collaboration I Courage I Respect

We care about our people. As part of our team, you will be offered a competitive remuneration salary and access to some amazing benefits including a flexible hybrid work model, additional paid leave between Christmas and New Year, a doona day, paid parental leave, free annual flu vaccinations, professional development opportunities, access to our Employee Assistance Program, special staff discounts and more!

About the role
As Marketing Advisor, you will:

• Assist the Senior Marketing Advisor in the development of marketing and communication campaign strategy and plans to achieve key organisational KPIs.
• Coordinate and implement integrated plans across a range of paid, owned and earned channels, including where appropriate, eDM, social, website, paid media and print.
• Utilise marketing automation technology to deliver a personalised member experience.
• Develop campaign content and creative to support the delivery into digital and offline channels as appropriate.
• Plan, build and deploy member, and campaign communications using an email marketing automation platform.
• Facilitate the development, production and distribution of marketing collateral and merchandise, ensuring brand and message consistency.
• Manage design requests and ensure brand compliance across all APA channels and collateral.
• Liaise with the graphic designer and coordinate external design briefs as necessary.
• Monitor and provide regular updates on campaigns results.
• Contribute to monthly reporting on the results of marketing and communication activities.
• Work collaboratively with key stakeholders across wider Marketing and Communication Division and other APA departments.
• Work within time and budget constraints.

About you and selection criteria

• A relevant tertiary/undergraduate qualification (preferably in marketing/communications or business) and/or a minimum of 2 years marketing and communications experience.
• Experience with the design, development and implementation of multi-channel marketing campaigns.
• Excellent written and verbal communications skills.
• Strong people skills and ability to work with external stakeholders.
• A commitment to upholding and actively demonstrating the APA’s core values.
• Well-developed organisational skills and the ability to prioritise.
• Proficiency with Microsoft Applications.
• Experience with email marketing automation platforms would be highly regarded, though not mandatory.
• A ‘can do’ attitude and ability to work collaboratively to achieve team objectives.

Ready to make an impact? Apply now via SEEK and help shape the future of physiotherapy in Australia!

A full position description is available at:
  https://australian.physio/aboutus/workwithus

If you have any questions please contact recruitment@australian.physio

The APA is a safe and inclusive workplace which values diversity of background, experience and perspective amongst our team members.

We welcome all applicants and commit to a fair and equitable recruitment process for all.

The APA honors the richness and importance of Aboriginal and Torres Strait Islander cultures around Australia. We respect the thousands of years of custodianship of the lands on which we work, and we recognise the unique and valuable contribution Aboriginal and Torres Strait Islander team members make to our workplace.

We actively encourage applications from Aboriginal and Torres Strait Islander people.

All candidates must have full Australian Working Rights.

Only those successful in the selection process will be contacted.

Please note there is no closing date for this role and shortlisting will occur on a rolling basis. We encourage you to submit your application as soon as possible.