• Employment Type: Permanent/ongoing basis. 
• Hours: Full-time - 1.0 FTE (37.5 per week).
• Location: Hybrid (2-3 days in office, the rest work from home).

About OTA

Occupational Therapy Australia (OTA) represents and supports the continually evolving occupational therapy profession. Its vision is to support the profession so that people and communities are engaged in occupations that bring meaning and purpose to their lives, fostering health, wellbeing participation and inclusion.

OTA champions occupational therapists to support their community.  As Australia's professional association for occupational therapy with over 12,000 members across Australia, OTA fosters evidence-based practice, enables lifelong learning and promotes the future of occupational therapy. We are incredibly proud of the work we do in delivering professional development, advocacy, practice standards, collegial networking, and broader member services, and we have big goals over the coming years.

What does the role involve

We have an exciting opportunity for a Manager, Marketing & Communications to join our team. Reporting to the Chief Operating Officer, you will lead the marketing and communications function for OTA, driving brand visibility, member value, and public engagement through impactful campaigns and activities.

We’re looking for a leader who can translate the big picture into actionable strategies, inspiring a small team of marketing and communication professionals to excel. We’re seeking someone who thrives in a dynamic environment and is experienced in guiding projects from conception to completion across all levels of an organisation. The ideal candidate will be someone accustomed to working across all levels of an organisation to see projects through from idea to evaluation.

What we need in the role

• A strategic collaborator who excels in an association setting, driving public relations, content, and social media strategies to elevate our brand.
• An exceptional leader capable of crafting and executing an annual work program that aligns with and propels the organisation’s strategic objectives.
• A leader with demonstrated experience in building strong stakeholder relationships.
• A leader who demonstrates and inspires a culture of high performance and achievement in their team aligned with OTA's values of Progress, Pride, Connection and Empowerment.

The team

You’ll lead a fast-paced Marketing & Communications Team. In this role, you'll regularly collaborate with internal teams, as well as various external stakeholders and suppliers, including OTA’s PR agency. 

What responsibilities form part of this role?

• Develop and oversee the implementation of high-impact, evidence-based and engaging marketing, communications, and content strategies in line with the organisation’s corporate plan.
• Drive innovative integrated marketing and communication campaigns to further reinforce OTA’s reputation as the leading advocate for OTs in the community.
• Provide strategic brand oversight and drive various innovative strategies and programs, which engage and excite our members and ensure that the OTA brand is consistently represented, distinctive and recognisable.
• Manages the annual operating budget and tracks and reviews the budget in line with targets.
• Build and strengthen relationships with key stakeholders, including members, to deliver organisational objectives.
• Manage the team’s performance, wellbeing, and engagement by creating a culture of achievement and performance.
• Cultivate and maintain effective working relationships with internal teams and look for opportunities to improve work practices and processes.

Why you should work for us

OTA offers our staff a professionally satisfying, rewarding and flexible working environment. In addition to a hybrid working environment, OTA cares for our team with a Wellbeing Program and initiatives to support work-life balance that includes the following initiatives: 

• Flexible Work Arrangements: Melbourne-based employees can enjoy the flexibility of our hybrid work model (2-3 days in the office, and 3 days working from home) and flexible hours (choose when you start and finish), to help achieve a seamless work-life balance. 
• Employee Assistance Program: We partner with Acacia EAP to provide our OTA staff with free and confidential assessments, short-term counselling, referrals, and follow-up services for personal and/or work-related problems.
• Half Day Off for Health Checks: As part of OTA's commitment to staff wellbeing, our employees get half a day (4 hours) off each calendar year for health checks ranging anywhere from a dental appointment to a mammogram or even just a regular check-up - no sick leave required! ​​​​​​
• Birthday Leave: Celebrate your Birthday with an additional day off.
• Working From Anywhere Policy: Our new initiative could see you working interstate or internationally for up to 4 weeks a year.

You will be joining a dedicated team with a fun and hardworking culture who love what they do and are genuinely passionate about supporting occupational therapists across the country. This is a great opportunity to make this role your own and be part of an exciting evolution for the organisation whilst making a difference when it comes to helping us achieve our purpose of protecting and progressing occupational therapy in Australia.  

Specific skills/qualifications needed

Qualifications required:

• Tertiary qualification in marketing, communication, public relations, or related business disciplines is advantageous.
• Capability in managing reputational risk, messaging and political acumen.
• Ability to analyse, assess and interpret data associated with marketing trends/intelligence and subsequently devise marketing strategies to increase engagement of target audiences.
• Excellent written and verbal communication skills, including the ability to effectively negotiate and influence while representing an organisation.
• Contemporary leadership and effective people management abilities.
• The ability to work around any tech or data barriers.
• A history of being results-driven, self-motivated and passionate about working in the healthcare space is desirable.

Experience required will include: 

• Experience leading the marketing and communication function in the not-for-profit or membership sector.
• Experience in creating and delivering marketing campaigns across multiple channels and products and services simultaneously.
• Experience in creating and managing digital communication across a range of channels.
• Experience with CRM and CMS tools, Photoshop, Monday, and Campaign Monitor (or equivalent products).
• Experience identifying risks and applying appropriate controls, including developing holding messages as required.
• Experience reporting against organisational plans and budget management.

 

If you would like to join our team and be a part of our growing success story, please click on the apply link below and send your resume AND cover letter. Alternatively, if you wish to have a confidential discussion or to receive a copy of the Job Description, please contact Hayley Meaden: 0420 941 682

As an Equal Opportunity Employer, OTA is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.

We encourage applications from all backgrounds, ages, and gender, as well as Aboriginal and Torres Strait Islander people, those who identify as LGBTIQ+, and people with a disability.

OTA is not accepting inquiries from recruitment agencies for this position. 

Apply Now (via Seek)