Location: Parramatta, NSW
Work Arrangement: Flexible Working Arrangements
Salary: $80,000 per annum (negotiable based on experience)

About Us: We are a dynamic not-for-profit, membership-based organisation committed to promoting excellence within the allied health sector. Based in Parramatta, our dedicated and close-knit team is passionate about driving positive change and supporting professionals in this vital field.

The Role: We are seeking a dynamic Social Media Specialist and Content Writer with a keen eye for detail, a passion for storytelling, and a deep understanding of social media strategy. In this role, you’ll work closely with our Marketing & Communications Manager to drive our social media presence and craft engaging content that resonates with our audience.

Key Responsibilities:

• Social Media Management: Design, plan and implement social media strategies across multiple platforms such as Facebook, Instagram, LinkedIn, and more. Manage content calendars, engage with our community, and optimise posts for maximum reach and impact. Responding to all social media comments and messages promptly.
• Content Writing: Write and edit compelling content for our monthly magazine, website, blogs, email campaigns, and social media. Ensure all content aligns with SEO best practices to boost our online visibility while maintaining consistency with the company's brand voice and messaging.
• Research: Researching and developing copy for flyers/brochures and factsheets for marketing toolkits and other resources for member use.
• Campaign Execution: Collaborate with external social media agencies to create and implement paid social media campaigns. Use tools like Meta Ads Manager to optimise campaigns and achieve key performance indicators (KPIs).
• Video Creation: Assist in conceptual planning and script development for campaign videos.
• Community Engagement: Monitor and respond to social media interactions, fostering a positive and supportive online community.
• Analytics & Reporting: Track and analyse social media performance, providing actionable insights and recommendations to improve engagement and ROI.

What You’ll Bring:

• A minimum of 2-3 years of experience in social media management and content writing, with a focus on organic growth and paid advertising.
• Tertiary education in communications and/or marketing/social media.
• Strong writing, editing, and proofreading skills with a keen attention to detail.
• Experience with Meta Ads Manager and other social media management tools (e.g., Sprout Social).
• A collaborative and proactive attitude, able to work well under pressure and meet deadlines.
• A passion for social media, digital marketing, and staying ahead of industry trends.
• Knowledge of SEO principles and content optimisation strategies is a plus, but not mandatory.
• Experience with email marketing platforms; familiarity with ClickDimensions is a plus, but not mandatory.
• Experience with using Adobe Premiere Pro is a plus, but not mandatory.

What We Offer:

• A flexible working arrangement that promotes work-life balance.
• A supportive and collaborative team environment where your ideas are valued.
• Access to ongoing professional development opportunities within the organisation.
• The chance to make a real impact in a meaningful, not-for-profit organisation.

How to Apply: If this role sounds like a perfect fit for you, we’d love to hear from you! Please submit your resume, a cover letter, and examples of your past work to jobs@chiropractors.org.au

Applications close: 13 September 2024. We are looking to fill the position as soon as possible and will be reviewing applications as they are received. Please note that we may close the application process early if the role is filled.